Before you recruit your first marketing hire, assess the growth needs of your startup and ability to compete. Answer these seven questions first.

Scaling your startup requires an awesome marketing team. Here are some ideal team structures for each stage of your growth. 

Product-market fit (PMF) occurs when you are in a good market with demand for your product. But how can you test whether you have it?

As the economy recovers, now is a great time to start a business. Here's what you can do to boost your chances of success. 

Word of mouth can be an amazing source of customers. Follow our 11 tips to invest in your customer experience and grow your brand and reputation.

It’s hard to break through the noise in today’s business world. Here's how to devise a small business social media strategy to grow your audience.